 Investment Overview : Wellness Industry In A Nutshell
The wellness revolution and next generation of wealth
Wellness industry opens an unprecedented economic opportunity for anyone passionate to help others find and experience greater physical, emotional and spiritual health to fulfill and enjoy meaningful things in their daily lives. Recognized as one of the fastest growing industries, the natural health and wellness industry is the fastest growing economic sector in North America. It has doubled its market value each year over the past decade from $10 billion dollars to more than $500 billion dollars annually in U.S. and more than $100 billion dollars in Canada. Wellness industry provides products and services that are designed primarily for healthy lifestyle-oriented individuals who actively looking for ways, outside a conventional medical establishment, to allow them to be healthier, to make them look better or to prevent diseases from developing in the first place.
Our world today is facing the toughest battle in modern history against much more varieties of diseases and illnesses that have become prevalent in this new millenium, that resulted from the choices we made in the past such as not getting enough of proper nutrients our body needs, sedentary lifestyles and poor eating habits. With ever-increasing costs of pharmaceutical drug, hospital service, doctor consultation, health insurance and many other health care expenses that come as a result of our dealings with all kinds of sickness and daily health challenges, there are much more people these days who are going into wellness industry from health care industry to look for alternative healings for their health problems. Over ten years ago, 4.3% of the population (for instance in U.S.) was interested in alternative health. Today, 86% of the population has tried numerous forms of natural or alternative health therapy or product. Some independent studies reveal that every year more than 1 million people seek advice from an alternative health professional. There are more annual visits to alternative health practitioners than to primary health care physicians. The #1 reason people try an alternative health treatment is because current orthodox medical treatments are not working effectively. According to the American Medical Association, 52% of people who seek orthodox medical care end up worse after treatment. The orthodox medical treatments that are linked to misdiagnosis, risky pharmaceuticals (which in many cases involve prescribed medications from physicians or family doctors that they themselves don't have a thorough understanding of what the real implications these medicinal drugs can cause to the body, and that in the past and present times, have brought harmful side effects to tens of millions of people), invasive diagnostics, procedural misinterpretation and exposure to pathogens in hospitals are accountable for annual deaths in U.S. which had taken the lives of 375,000 people in year 2000, and that number had more than doubled to over 900,000 annual deaths in the last few years.
For decades until present-day time, not many people ever realize that there are rich natural treatments and health-enhancement approaches in wellness industry which can produce more powerful cure without unwanted side effects than pharmaceutical-made drugs we all have taken them many times, these treatments have been sought by not just most healthy people, but also individuals with health difficulties who are eager to learn about all new methods to their vibrant health. What’s interesting in recent years is that numerous scientific studies are now confirming what a few million North American people seem to have known all along : there are thousands of efficacious treatments to make people feel their best and healthier, to reduce the effects of aging process or to prevent detrimental health conditions from taking place.
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 The unique thing about wellness industry is that typically people come to know about the latest breakthroughs in nutritional supplement and other diverse healthy living products and services from only one place : from other people. A lot of companies that operate in wellness industry are utilizing the time, efforts and often capitals from individuals to help communicate their products or services to others through a direct selling method or one-on-one / word-of-mouth communication that also widely known as network marketing because this technique is found to be the most effective approach until these days to change someone's way of thinking and teach them about a new service, a method or a merchandise - it's basically a new way of doing something that they wouldn't have gotten by reading a magazine, surfing internet or watching television.
So if you want to learn about wellness, the best way is through someone - a friend or a family member - who has had a wellness experience. You might also stumble upon wellness through watching positive changes in someone else’s health, this can very much change your general perception about health and wellness. If you are someone who never explores alternative medicine outside the boundary of traditional health care system, then usually not until you bump into a wellness experience, you are probably not going to realize that there are these abundant, natural health treatments for fulfilling your health and wellness needs on a daily basis beyond the capability of prescription pills or pharmaceutical drugs, and upon discovering this wellness experience, you start to find out that there is a whole wellness industry out there with all these sorts of unique product and service that can work on improving the quality of your life and at the same time, lowering the costs of your health maintenance.
For anyone who aspires to build greater wealth, there is great opportunity lies ahead within the most economically vibrant industries that offer a very lucrative advantage for individuals who seriously thinking to start their own business or to become entrepreneurs. One of today’s most dynamic industries with much further growth expected to occur in the next decade is wellness, and as a mega business, wellness industry represents an extraordinary economic prospect that is created not just for a chosen few, but for literally millions of “ordinary people” - individual entrepreneurs - who desire to create great wealth in this newborn economic sector where millions of people spending billions of dollars to further their wellness.
This group of people are individuals who actively cultivate a healthy living lifestyle, and always looking for ways, outside a conventional medical establishment, to allow them to be healthier. More than half of this group are those from upper middle economic class, and most of them are baby boomers (people from age 50 and over). Today, there are lots of boomers who spend a fortune to buy products that actually make them younger in terms of having a healthier body, more acute senses and a sharper mind (note : baby boomers are the first generation in history who refuse to blindly accept the aging process). In total, this group of wellness consumer spends more than $100 billion annually on vitamin and food supplements.
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A "great boom"
 Over the next 10 years, as worldwide economy is projected to double its household wealth to over $150 trillion, at least $15 trillion of this new wealth will represent new entrepreneurs coming to the table, they were not born into wealthy families, but who choose to build their own fortune in new and emerging industries where this enormous wealth is being created. Wellness and direct selling / network marketing are two of the strongest emerging industries among other sectors such as e-commerce, specialized investment & asset management and next-generation communication & transportation technologies where this growth of new wealth will occur.
In many ways, we can't talk about wellness industry without including network marketing in the picture as well since they are both natural sister industries in which many companies and individuals who build business in wellness industry are utilizing network marketing's person-to-person technique of sales communication as their business-building model. For one thing, network marketing is both the oldest method of sales communication and also the newest, this method of communication represents the cutting edge of intellectual distribution of which we are seeing why so many Fortune 500 companies jumping into the direct selling arena.
Network marketing is now a $100-plus billion global industry and it has grown steadily over the last 20 years with over 53 million people worldwide involved, yet as impressive as this is, the real growth in this industry has only just begun. In the coming decade, network marketing is estimated to multiply its growth exponentially because of the ever-accelerating pace of many technological advancements as demand for new, innovative products and services that target end users and enterprises is surpassingly increasing, each of this product and service needs their feature to be told in the marketplace - the kind of information which no amount of flashy TV ads, sprawling internet pop-ups and big billboard ads can effectively tell. At the current rate of increase, it’s forecasted that at least some 100 million people will enter network marketing industry in approaching decade.
From wellness industry, demand for new products and services that promote better wellness and stronger health is increasing steadily at rapid pace, our aging population that includes the big group of baby boomers and many senior citizens are actively looking for natural solutions that can enhance their physical and mental performance, and help them look youthful and great, in addition to that, our younger generation from kids to adults are more than ever going to need the right nutrition that can fulfill their everyday needs of good, nutritional supplementation for maintaining their overall health in this day’s hectic living.
 Network marketing and wellness businesses present the greatest opportunity for consistent, multifold growths over the next decade amid some economic turbulences that we are facing every now and then. Together, network marketing and wellness also represent enormous financial opportunities of which either opportunity alone has tremendous potential to create new wealth. Some companies have combined the best of wellness and network marketing industries, a convergence of forces creating a "great boom" of unprecedented economic opportunity that enables entrepreneurs to create a satisfying lifestyle, and - at the same time - tremendous new wealth.
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